First Edition of Definitive Study on Syndication Value Placed in Procter & Gamble's Corporate Archives
Leather-bound copy of white paper available to scholars and journalists.
Younger Viewers, New Media
"We've been focusing recently on the syndication of clips to partner cites to reach an larger audience," said Rebecca Glashow, vice president of digital media distribution at Discovery Communications.
Ad Agencies Fashion Their Own Horn, and Toot It
Bartle Bogle gave an account planner the green light to create the Mrs. O Web site, and now plans to syndicate its content.
Tremor Hires Former Coke Exec As VP Marketing
"Tremor has the proprietary targeting technology, the niche content partners, and more recently, the branded content syndication to set itself apart," Steele said.
The ICS Journal is a bimonthly publication, written by ICSC staff and members, that contains the latest information and research on Internet content syndication. Download Now.
